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Bringing Back Geek Chic

Going geek means looking chic, and if you don't believe me, just look at celebs like Ed Westwick, or Justin Timberlake. Well, here to talk about how you can get your geek on, is Brian Boye, the fashion and grooming director of Men's Health Magazine.




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 computer-generated transcript - may not be 100% accurate

" Going geek means looking -- and if you don't believe me just look at celebs like at West Bank or even Justin Timberlake activity is a pretty good they're clearly bring in the geek back. We'll hear talk about how you can get your -- on is -- boy -- is a fascinating -- director of Men's Health Magazine welcome thank -- very much use for a minute what's this I'm a little bit of tweed here today I like yes and I just got -- now that the geek chic thing is that -- of the fifties in the eighties."

" It -- it's -- sort of late fifties early sixty's kind of that mad -- field trip right mixed with the prepping us of the 1980s. And we talked about some of the celebrities like test and an add but is it really -- trend that's driven by celebrities or is this is a trend that is being started by the masses and everybody's -- You know what it really started on the runway a couple of years ago there was a lot of Argyle is and cardigan sweaters and tailored vests and skinny ties. Celebs pick up on all the fashion stuff first and that's when really most of America saw this look exactly and now it's really come to the masses. Any guy really treat their own geek look absolutely and it's okay to do that it's okay you know I didn't really wanna look like the geeks in high school. "

" But that now all the cool kids are looking a little geeky that there's three elements that you say to getting a look at the first element here is -- the fragrance so tell us what how does a fragrance play a part in."

" Well part of the whole look -- you know really starts in the bathroom and you wanna be showered and clean shaven -- tanks are always clean -- and harassing and they'll -- should -- just can't come and you know part of being polished and sophisticated -- really smelling good OK I'm so we love this new group of fragrances its -- Aramis has brought back all their best sellers from years past is the things I Warren high school my dad wore when I was -- kid. Called the gentleman's collection and fragrance is really the foundation for any great look so we love the idea of starting off with a great fragrance."

" I know it's -- accidentally and we not a spokesperson not getting paid -- my husband was asked them honest up for the desk where it's like and he."

" V maybe gotten out -- heat seeking well it works for a lot of different hair styles but you know I think of John -- that and that really sophisticated. Slicked back look right arm and I like upon the need for that look this is a new one from tax movements of the skated love and are made. On but it gives you that you can get a razor straight part slipped it over but you know 74% of women say here is the first in the notice on a guy. You want the hair to look great but he also wanted to be taxable and if you use upon made. It's not gonna get pardon -- elected gel well exact so I think plumbing works best for the sort of geek chic look -- he's out -- and crispy out as we've got the fragrance down we've got the hair down next it's gonna be that the wardrobes clothing wardrobe obviously is the biggest part of this equation. -- think tailored -- skinny ties cardigan sweaters. All those things that are sort of geeky now what we want to do was stay away from the high water pants and -- I what are these are not I want these are not high water so if you're going sort of geeky on top. I like to make it sort of cool and hip on the bottom okay that means genes that it young's and up a little -- is that it's a whole other level you do that yeah."

" When you've gone too far with because some people might not know when to stop."

" Well you know if you are head to so geek you know then you're gonna cost him and the Marlins over -- we're talking about fashion -- so you really if you know if your geeky on top high water pants pocket protector now. There might have high school figured into yeah need to take something off."

" And and revisit the look at it black fade when a great job look fantastic and I'm pleased and thank you very much pleasure our latest issue that Men's Health Magazine has plenty of other tips on how to embrace your inner inner. It's on newsstands now to our website better TV icon to finally."

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